Another lovely piece from Tifany amber.
Monday, 20 May 2013
Are Nigerian designers absurdly expensive?
There's been a big revolution in the Nigerian fashion industry.We have more than a few Nigerian labels making waves in the fashion world.Some power names like Deola Sagoe,Tiffany Amber,House of Nwocha,Jewel by Lisa,Lanre Da silva Ajayi to mention a few.But one honest question though,how many Deola Sagoe do you have in your closet?How many times have you been to a Tiffany Amber show room to get a few items for yourself?Maybe once or never.What am i saying in essence?A friend of mine has just one pair of pants from Deola Sagoe(and anytime she wears it the whole nation knows) and has like 12 pairs from primark and H&M.Why can't she have like six pair of Tiffany Amber's jeans and five from Deola Sagoe and just one from primark?Afterall it's proudly Naija.But dem no born am well.That's exactly my point.I thot proudly Naija was meant to be inexpensive?She coughed out a few thousands from her savings to get that one pair of pants.She's not thinking of a second pair soon lmao.......If you are in Naija,how often do you patronise our Nigerian celebrity designers?Or would you rather drive all the way to your tailor at ebutte meta down south to get that outfit done for like a few thousand naira that won't set you back too much?Are The big Nigerian labels just for a cliche of people (elites to be precise) or for everybody really?For someone that lives in orile Iganmu,makoko,iyana iba (and the likes),and wants a nice traditional outfit for self,will the person think of Jewel by Lisa first or would rather go for sura de tailor under peteesi who can equally make something nice but not as original as the likes mentioned above.
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Deola Sagoe 's jeans cost abt 35 to 40 thousand naira.how do u expect me to have 10 pairs of jeans worth 35k? I think their market target is strictly for d rich.they need not spell it out before we know
ReplyDeleteThey are for everybody. It's just that what rock my boat could sink yours .....
ReplyDeleteI love Deola Sagoe's jeans&i will love to have one but I'm not high on cash and I do not presently have a boyfriend. D last one had lots of us in his life.He said the quickest one to get pregnant wld be d luckiest. So I left him...*shioor, oshi o da n'ile pako*
But come to think of it ,what's the difference gan na ? No be d designer wey end their names..abegi..why u no put sura de designer, why tailor? Eyin le npon won le joor.
I can still manage to buy one pair of jeans for 35k or at most two pairs and dats it.cos I see no reason why I should own more dat 2 pairs of these so called naija labels when I can equally get a thirty pounds jeans at Selfridges.that's just 7k mind u compared to 35k or 40k.too much effizy is naija's problem.no one and I mean not a single person think of the masses
ReplyDeleteYum yum mummy, make u adopt me ooo . I wan be ur daughter by force. U sha read my condition? And u can see I no get "ojukokoro" plus I dey consider the masses....just one jeans from Deola Sagoe... I concord with u jare.
Deletelol i wish I could but I was adopted too by a good Samaritan.so im just managing ni.lol
DeleteE ja Ka k'omo l'ubo.....adoption go dey enter adoption noni. Ti ko ba sha ti ni su adoptee ati adopted....let's go on soun
DeleteWait..lMAO 35k fOr a jean , is deola designs made of gold or diamond bcuz an average person can't afford dat..I guess her market is d rich ones. For me I prefer 2 see my tailor 2 sow a very nyc outfit 4 me..maybe wen I have d money,I can buy dem tiffany amber. Buh there's smtg dey dnt just understand..all those foreign designers design dresses for d rich n average, dey make it affordable 4 pple to buy..dat y u see most of us buying dem..y can't our naija designers also stick 2 dat..Abeg dem too like money jor
ReplyDeletei have asked this question on my facebook over and over but it seem rhetoric cause i dont really get answers
ReplyDeletei dont even have any of these designers collections in my wardrobe, i only managed to get one from Remilagos years ago and I can tell u, i have worn my at kobo out of that boubou, their prices r ridiculous and am sure if u spend so much on a pair of jeans u dont want to see it all over like yaki weaves, not that i cant afford the wares but why? but for someone like me that wears jeans like everyday, how many pairs wl i buy? 40k x 7days a week??? look @ one tifanny's dress, i cant imagine how many ladies have rocked that particular dress in lagos, Dakore wore one recently, i mean its like aso ebi and no one can tell me dat shit didnt cost arm/leg
if u really look @ all these designers i think they have their target audience esp outside d country, cause for my sisters they just take these designs, copy them out and off to funlola d designer and voila parry here they come
i dont blame them!
HYBunny